Great journalism shouldn’t fade into the archive.
Introducing StoryMapper™ — a discovery map and daily game that helps readers find more local news and history by connecting stories to the places they belong.
StoryMapper complements breaking news. It extends the life of your best reporting—especially stories tied to real places.
The problem: stories disappear fast
A strong story goes live… readers respond… and then it fades. Within a day or two, it slides off the home page and into the archive. Search might surface it someday—but discovery becomes accidental, not intentional.
Day 1
Day 2
Day 3
Day 7
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A different kind of discovery
A Map of Your Relevant Stories keeps meaningful journalism visible long after publication by connecting stories to the places they belong. Geography becomes the gateway—curiosity, memory, and community pride take over.
1 • Map
Stories live where they happened
Readers browse by neighborhood, landmark, or shared memory—making your journalism feel local, tangible, and easy to rediscover.
2 • Game
Daily “hello Wordle” engagement
A simple daily game turns story discovery into a habit—driving repeat visits and attention to both new and evergreen coverage.
3 • Links
One click to read the story
Every mapped location links directly to your article—bringing readers back to your site and creating a new doorway to your work.
For local media, this means
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Longer life for great journalism
Evergreen reporting stays findable and valuable for weeks, months, and years. -
Fresh engagement with older stories
Readers rediscover “missed” stories through place-driven browsing. -
A powerful on-ramp for new and casual readers
Maps invite exploration—especially for people new to your community. -
A way to stand out in a crowded digital market
A distinctive experience that keeps your brand in control of discovery.
Invite your audience to rediscover your community
Through a map of your journalism—and a simple daily game that makes discovery addictive.
Easy to launch
No disruption. No complex tech lift. Just a new, powerful doorway into the journalism you already produce.
Fast
Quick setup
We can launch a working demo using your existing stories, so your team can see it in action right away.
Light lift
Minimal newsroom workload
No new reporting required—StoryMapper simply unlocks new discovery from what you already publish.
Flexible
Grows over time
Start with a core set of evergreen stories. Expand as you add more place-based journalism.
Which stories are mapped?
StoryMapper focuses on stories connected to real places—stories that remain valuable beyond the first news cycle.
Included
Many stories qualify if they…
Are tied to a specific place, and still matter after the first few days—because they help readers understand the community, its people, history, change, and identity.
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Have a clear location
A landmark, business, neighborhood, trail, school, or address. -
Offer enduring value
Profiles, guides, explainers, local history, deep dives. -
Invite exploration
“I didn’t know that was there” stories readers love.
Not included
Some stories aren’t place-based (and that’s okay)
Many important stories are timely, not timeless—or don’t have a meaningful geographic anchor. StoryMapper doesn’t replace breaking news. It extends the life of your best place-based journalism.
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General politics
Important, but often not tied to one place. -
Area-wide happenings
Big topics without a specific location anchor. -
Short-term events
Timely coverage that naturally expires.
Want to see StoryMapper with your stories?
We can set up a live demo map and game using real articles—no cost, no obligation.
© StoryMapper™ — Discovery by place